Expert marketers and sales people know that product resistance is often part and parcel of selling your products and services. It’s usually due to a particular concern on the reliability, usability or usefulness and feasibility of purchasing product that’s preventing…

Have you ever wondered why the word “pitch” has become the term for selling? The salesperson makes a pitch; the words they use are a pitch; the listener is being pitched. Why is the word “pitch” - loaded with negative…

The sales process doesn’t start until the customer tells you no. What do you do when a customer tells you no? First of all, don’t take it personally. Not everyone is going to give you an immediate yes. If it…

Words are powerful in business and especially in sales. So are the words that you are using generating the relationships you need to increase sales?

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Sales reluctance syndrome can strike a salesperson at any time during the selling process, anywhere and with anyone. Learn the seven top tips about moving forward from a lost sale and steering clear of creating a sales slump.

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